How to Create Lasting Blog Content

We’ve previously discussed the importance of creating evergreen blog content. Creating lasting content is one of the key goals that Nao Media uses to create content for our clients. Evergreen content is the key to SEO success and getting on the first page of Google. We also pinpointed three factors of creating last content: timeless, niche, …

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Why Your Business Blog Needs Evergreen Content

We’ve already established that blogging is an integral part of any business’ content marketing strategy, but once you decide to start blogging, how do you determine the type of content your business blog should publish? As content creators, we at Nao Media know that there’s no one answer to that question. There’s a myriad of possibilities of what type of content …

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contentstrategysystem

How to Develop a Content Strategy System

Content is the big social media buzzword of 2014. And whether you’re trying to sell windows or t-shirts, online content has two goals that play off each other: increase user interaction while building your brand (or your client’s brand) at the same time. Again, these strategies work hand in hand – your content needs to …

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Yahoo and You: Online Content Creation

  We are a personalization company and want to organize the right content and right advertising for the users so people can come to use our service every day. – Marissa Mayer Since Marissa Mayer was hired as CEO of Yahoo in July 2012, her one statement mission was simple, but complex: make Yahoo relevant …

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4 Content Marketing Mistakes in Sports

Some marketers may think content marketing is easy, but making mistakes in such an important facet of marketing is even easier. We’ve put together four common mistakes made by content marketers so that you can avoid the pitfalls and be a sports marketing rock star when creating content.   1. Valuing Quantity Over Quality Lots of …

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