Playing in Pink: Not Just an NFL Ploy For More Female Fans

The NFL’s support of  the predominately feminine fight against breast cancer has been commended for its creative tactic to attract more female fans. But, the marketing campaign —  called “A Crucial Catch” in partnership with the American Cancer Society — is battling that messaging as being much more than a way to ride the wave of pink-PR-hype and get more …

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No Gameplay + Cinematic Trailer = Massive Buzz?!

Despite the ongoing quarrels between X-Box and PS3 users, both types of gamers pay respect to one another’s console exclusive titles that are known heavy weight hitters in the gaming industry. Although I was born holding a dual shock controller, when this cinematic trailer was released announcing Microsoft’s Halo 3 2007 release I was just …

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