Let’s talk about mobile apps that make content sharing easy for startups and small businesses! We’ve seen many businesses struggling to make their social media campaigns successful in achieving high revenue and quality traffic. Disregarding or overlooking the importance of mobile phone users may be one of the reasons. Did you know that 74% of …
Facebook is one of the most widely used social media platforms internationally. With over two billion people active on the social network, Facebook gives companies an ideal platform to advertise their business. In this article, I will be discussing the differences between two widely used advertising methods that Facebook offers: Facebook boosted post vs ad. …
Churches everywhere are being brought into the 21st Century and developing their own church mobile apps. Congregations are strengthening in fellowship by this and are able to share their church on other social media sites. Start building your own church mobile app today by engaging an app development agency to customize your own. Below are some …
LinkedIn is an interesting choice for blogging especially considering you weren’t even able to post long-form blog posts until earlier this year. This new blog feature is now available for every LinkedIn member. You might think twice about blogging on LinkedIn because of all the other options out there, but believe me when I tell …
Great! You finally finished writing that blog that you’ve been working on for half the day. Now before you publish it on every social media site at your disposal, think about this: many basic methods for social media engagement won’t help your content get noticed (especially if you’re just starting out). Instead, try some of …
SOCIAL MEDIA AUTOMATION HAS DEVELOPED IN 2015 A few months ago in a post titled “Social Media Automation: How to Save Time and Develop Real Relationships”, I wrote about the importance of brands automating their social media accounts to focus on saving time and developing real relationships. The theory was simple: automate your posts promoting …
If you’re not using your blog content and Twitter together to enhance your brand, you should be. Your blog content and Twitter should be a dynamic duo. When these two things work together, it’s a match made in social media heaven! Just like a marriage, your blog and Twitter content should be a team. Each …
TRACKING CONTENT AND WEB TRAFFIC IS ESSENTIAL What does digital content success look like? Is it measured in the total number of hits? The time a user spends on a page? The amount of new readers a post attracts? The effectiveness of a call to action? Tracking content and web traffic is undoubtedly the …
SEO IS ALIVE AND MOBILE IN 2015 Search engine optimization has died a thousand online deaths if you listen to prognosticators. Every year, us digital marketers wonder if SEO’s time has finally come. And yet, every year, search engine optimization continues to influence, and haunt content marketing like a zombie from The Walking Dead. Here’s …
HAVE A PLAN OF ATTACK FOR YOUR SOCIAL MEDIA CAMPAIGN Social media campaigns are a significant part of online business. From hashtag awareness to launching a new product, these campaigns take on a variety of forms. This versatility makes social media campaigns simultaneously so effective, yet so scatter brained at the same time. The …