4p marketing strategy

Why You Should Add Mission and Measuring to Your 4P Marketing Strategy

Does your business use the 4P marketing strategy or are you clueless about what that even means? More on the 4P marketing strategy later in the article. One of the first questions I ask a potential client is, “What is your marketing strategy?” Sometimes the answer is, “I don’t have one.” But more often I …

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Weekly Wednesday Standout #16: Chip Kelly and Nick Saban – Disruption vs. Tradition

Nick Saban won his third BCS National Championship in four years on Monday, leading Alabama to a dominant 42-14 victory over Notre Dame. This raised questions as to whether Saban is the greatest college coach of all time. Saban’s team is built on traditional ideas of football. He has no gimmicks. The dominant defense sets …

Read moreWeekly Wednesday Standout #16: Chip Kelly and Nick Saban – Disruption vs. Tradition