The Immeasurable Value Of Passion Part 1

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Creating your own is not easy. Many people try to step out on their own in business and the first hint of failure puts them down for the count. They lacked true passion. How much is reaching your goals worth to you? Are you sure that you’re working for something that you really want? How many times can you be knocked down and continue to get up? These are questions you must answer while on your life + career journey.

The truth is that very few people are cut out for business. Most people choose to stay within their comfort zones and avoid the risk of being 100% in charge of their financial security. Being an entrepreneur is crazy business. Everything matters. You can’t fault people who would rather work within a stable and proven system. That’s not me… I guess I’m crazy.

Passion for the System

The development of your company’s system should be your first task. It’s also the most important. This stage should be worked on aggressively. You must have passion as you develop your company’s system for operation. Not only should this be the first thing you design, it should be at the top of your mind every day you operate. Write everything down with detail as you develop your processes. Get your team involved and take suggestions from them on how operations can be more efficient. Systems will need constant tweaking as your business grows, so make sure your passion for the system remains burning.

Passionately Serving

The word “service” should not be taken lightly. The give and take nature of providing service for compensation seems quite simple, but it’s not always routine. Every business should put service as it relates to their team and customers at the top of their list of to-dos. In fact, it should never fall below task #1. If you focus on providing the best service possible, there is no limit to how much you can succeed. Beyond any other factor, providing passionate service is what separates the great brands from the rest. My definition of great goes beyond profits. You want your team and customers to smile upon the mentioning of your business… that’s greatness.

Consistent Passion

Don’t let your passion waver. There are going to be some tough times for every business. Tough times come in the form of financial issues, trouble with your employees, insensitive clients, and more. Through out these times, you and your team leadership must continue to pray and push. The important thing is to learn from your troubles so they can be avoided in the future.

I will continue discussing the importance of passion next time. Be good!

About the Author

Chris Craft is a Christian, husband, father, and the author of The Foundation: Branding for Successful Real Estate Professionals and O.P.E.N. Routine: Four Components to Personal Branding Excellence. As the founder of content creation agency Nao Media, Chris helps churches and businesses produce written content and have better conversations with their members and stakeholders. Chris is also the host of The Chris Craft Show, which helps its listeners renew their mind with edifying stories and insights.