Lance Armstrong's Selfish WHY & Other Personal Branding No Nos
Last week (Thursday, January 17th) Lance Armstrong was interviewed by Oprah Winfrey on her OWN Network over two nights of awkward programming. The mission: To come clean on the doping allegations that have haunted him for years. The result: Further damage to Armstrong’s once ironclad personal brand. Where did he go wrong? Keep on reading, …