CCS 017 | Mark Schaefer : Branding, Purpose-Driven Business and Christ

Mark Schaefer joins me for Episode 17 of The Chris Craft Show. We discussed personal branding, the purpose-driven business and how Jesus Christ impacts his business. Enjoy the show. Get early access to new episodes, shout outs, exclusive articles, discounts and …

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Marketing With Millennials – The Sleeping Giant

Marketing to Millennials Takes Savvy and Understanding Millennials get blamed for everything these days, from the economy to being lazy. But take a look past those initial stereotypes and you’ll discover a generation that is willing to get behind brands …

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7 Tips to Running an Effective Social Media Strategy

The following post is a guest post from social media marketing professional, Lisa Henderson of Simply Social_LA. You’ve heard  great things about integrating social media into your business. You’ve heard all about it’s benefits and you’re thinking you’re ready to …

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LeBron James and Personal Branding: Lessons in Humanity

LeBron James’s decision to return to the Cavs is bigger than personal branding. My relationship with Northeast Ohio is bigger than basketball. I didn’t realize that four years ago. I do now. – LeBron James Today’s lesson — LeBron James …

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Pinterest Social Marketing Strategy

Pinterest and Your Social Marketing Strategy

Social media is dominating the digital marketing scene and the online photo sharing platform Pinterest  is becoming  a popular tool  for companies to include in their social marketing strategy to grow their business. When formatting a  social marketing strategy, most content …

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Recycle, Reduce, Reuse: How to Repurpose Online Content

When creating a content marketing strategy, one of the biggest factors marketers have to deal with is having to consistently come up with unique, engaging content that has online longevity and relevance. Although content creation is an important part of …

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